Content freshness
Keep evergreen content fresh and ranking. Stop rewriting the whole site once a year.
What this looks like today (manual)
Annual content audit. ~84 writer hours over three months. Coverage limited to ~30 of your 220 pages.
Which assistants to hire
Crawls every page, scores freshness, drafts updates, stages edits in WordPress for an editor to approve.
Ops WordPress MaintainerWatches plugin updates and CVEs. Stages updates, smoke-tests, opens approval tasks with diffs.
Ops Broken Link & 404 SweeperCrawls your site for broken links, 404s, and redirect chains. Proposes fixes and opens tasks for ambiguous cases.
Typical integration setup
- Connect WordPress (REST API)
- Connect GA4 for traffic data
- Set target keywords per section
- Define your freshness policy (age, rank thresholds)
What the monthly result looks like
4 weekly runs. ~4 hours of editorial review per month. The whole site refreshes every week, not every year.
Pricing estimate
$18/mo for Content Refresh; runs count against your tier quota. See /pricing for tier details.
With Actium
Content Refresh runs weekly. Every page gets re-scored. The lowest-scoring six get drafted rewrites, staged in WordPress, routed to the editor for approval.